Wine Tasting in Ashland: Experience the Best of Rogue Valley

Discover the Ultimate Southern Oregon Wine Tasting Experience

Ashland Tasting Room

Welcome to Resistance Wine Company, your ultimate destination for a one-of-a-kind wine tasting experience in Ashland, Oregon. Situated in the charming downtown area, just a stone's throw from the vibrant culture of the city, our tasting room is more than just a place to try wine—it’s an invitation to explore, indulge, and enjoy the spirit of Southern Oregon’s winemaking. Located at 322 Pioneer Street, our cozy space blends the heart of Ashland’s artsy vibe with the boldness of our wines.

Tasting Room Hours

We believe wine should be savored at your own pace, which is why our tasting room is open during these welcoming hours: 

  • Thursday: 2pm to 7 pm
  • Friday: 2 pm to 9 pm  (Woodfired Pizza 5-9pm)
  • Saturday: 2 pm to 7 pm
  • Sunday: 2 pm to 6 pm 

Whether you’re strolling through Ashland after catching a show or simply looking for a relaxing afternoon, we invite you to stop by for a memorable wine experience. New to wine tasting? No worries—our team will guide you through our curated selection, making it as fun and informative as it is delicious.


This isn’t just a tasting room; it’s where the Ashland culture meets Southern Oregon wine in a way that’s uniquely us—unpretentious, bold, and always a bit unexpected. Come for the wine, stay for the vibe.

Our Philosophy: A unique Pour every time

At Resistance Wine Company, we’ve crafted our wine tastings to be as personal and engaging as the best experiences we’ve encountered from around the globe. Our approach? It’s simple but impactful: tastings that are intimate, led by the owner or winemaker themselves, ensuring every glass is accompanied by the story behind it. Expect education, conversation, and—of course—outstanding wine. We guide you through each pour, highlighting the nuances and history behind every bottle, making your time at our Ashland tasting room something to truly remember.



If you’re looking for some solitude, no pressure—grab a bottle of Ashland’s finest, find a cozy spot, and savor it on your own terms. But if you're in the mood to chat, explore, and dive deeper into the wine world, we’re here to offer insight, swap stories, and share a toast with you. Whether you’re seeking peace or conversation, we’re ready to make your visit exactly what you need.


Tasting Room Menu: A Revolutionary Wine Experience

Get ready to embark on a tasting journey like no other. Our menu is designed to cater to both the adventurous and the traditionalist, with flights that showcase the diversity and depth of our Southern Oregon wines.


Sip Tease

Flirt with flavor. This isn’t a tasting—it’s foreplay for your palate. A little sweet, a little naughty, and definitely not your parents’ wine night.


Price: $20

  • Choose four wines. Excluding Library Wines.
  • Waived with a two bottle purchase.


Rebels with a Cork

Uncork defiance. A night for those who sip against the grain—where bold reds, louder laughs, and zero pretension remind you why rebellion tastes so damn good.


Price: $29
Includes up to 5 wines:

  • ‘18 Malbec + ‘19 Malbec *SIDE BY SIDE *
  • Taste Library Wines
  • Snack Pairings
  • $50 credit for new Wine Club sign ups
  • Waived with a three bottle purchase

Tasting Room: FOOD (YUM)

First and foremost, we are a winery and we love making great wines.  That being said - we know food and wine go together!  We usually have the following items:


Empanadas w/Chimi                               $20 (for 2)

Malbec Beef

Portugese Chicken

Vegan something or other 


Board to Be Wild                                     $20

Three to four cheeses that pair great

Crackers (regular and gluten free available)

Other stuff we found in the fridge


Olives                                                    $5 per bowl

Warm Olives (multiple)


Chip Happens                                         $9 per person

           Four unique potato chip flavors

Book Your Tasting Today

Ready to join the wine revolution? Book your tasting now and secure your spot in one of the best wine tasting experiences Ashland and the Rogue Valley have to offer. Whether you’re exploring the diverse varietals of Southern Oregon or simply looking for things to do while you taste wine, Resistance Wine Company is the place to be.


Visit Our Ashland Oregon Tasting Room

We’re located in the heart of Ashland, just steps away from the vibrant downtown scene. Our tasting room at 322 Pioneer Street is easily accessible and the perfect destination for anyone looking to dive into the world of Rogue Valley wines. Come for the wine, stay for the experience.

Address: 322 Pioneer Street, Ashland, Oregon 97520


Tasting Room Hours:

  • Thursday: 2pm to 7 pm
  • Friday: 2 pm to 7 pm
  • Saturday: 2 pm to 7 pm
  • Sunday: 2 pm to 6 pm


Join the Resistance

At Resistance Wine Company, we’re more than just a winery—we’re a movement. Our wine tastings are designed to challenge the norm, inspire curiosity, and celebrate the art of winemaking. Whether you’re tasting red wine, tasting white wine, or just looking for a unique wine tasting experience in Southern Oregon, we invite you to join us. Raise your glass to the unexpected, the unconventional, and the unforgettable.

  • Ashland Tasting Room Review

    Ashland Tasting Room Reviews


    Wine Reviews
  • Rogue Valley Tasting Room Review

    Wine Reviews
  • Ashland Winery Review

    Wine Reviews
  • Ashland Wine Bar Review

    Wine Reviews
  • Ashland's Best Wine

    Wine Reviews

Resistance Wine Co. Tasting Room FAQs


1. Do I need a reservation?

Only if you’re allergic to spontaneity. Walk-ins welcome, but groups over six should give us a heads-up—preferably before the second bottle.


2. What are your tasting options?

We pour flights of rebellion: reds, whites, rosés, and the occasional experimental surprise. You pick the vibe; we’ll match the wine.


3. Can I bring food?

Yes—snacks pair beautifully with defiance. We’ve also got local bites and chocolates that’ll ruin your diet in the best way possible.


4. Are kids or pets allowed?

Kids yes, if they can resist touching barrels. Dogs yes, if they’re chill and don’t outshine our winemaker.


5. What’s the tasting fee?

$20 for a flight—or free if you join the Resistance (a.k.a. our wine club). Because loyalty should have perks.


6. How long does a tasting last?

About 45–60 minutes, depending on how many questions you ask or rabbit holes we go down about Syrah.


7. Do you host events or private parties?

Absolutely. From birthday rebellions to corporate un-retreats, we make it memorable—and a little mischievous.


8. Can I buy bottles to go?

You better. Wine always tastes better when it escapes captivity.


9. Do you ship?

Yep—nationwide, unless your state’s laws are as uptight as a cork in January. Check our online shop for availability.


10. What’s the story behind “Resistance”?

We take wine seriously, ourselves not so much. Resistance is about pushing back—against pretension, bad wine, and boring nights.